Chiropractor School Campaign


Goal : Sell memberships to new students and build a brand awareness at CUH

Target : Campbellsville students

Run Time : two weeks

Age group : 18-30

Location Targeted : Harrodsburg

Budget : 1 dollar a day

Interest Targeted : Physical fitness, Running, Weight training, Bodybuilding or Physical exercise, Education level: In college, High school grad or Some college, Field of study: Sport Management, Business studies, Bachelor of Science in Nursing, Nursing school, Sport psychology, Psychology, Chiropractic, Communication Studies, Criminal justice, Nursing or Master of Science in Nursing, Employers: Chiropractic

Used an action shot of a CUH Chiropractic student followed by the call to action for  free enrollment.